Whether it’s sitting in a classroom, going cliff-jumping, or playing on a minecraft server, virtual reality can emulate it all. In a computer-generated, three dimensional experience, users of virtual reality take an immersive journey away from the real-world. The endless possibilities manifest into different areas through entrepreneurship. Let’s explore these applications by taking a trip through virtual space!
Virtual reality can be broken down into three main types: fully-immersive, semi-immersive, and non-immersive. A fully-immersive experience is completely artificial, creating the impression of “stepping inside” a different world. Semi-immersive virtual reality usually consists of a large, concave projector for users to look at using VR glasses. Lastly, a non-immersive simulation allows users to interact with a virtual environment using a mouse or joystick, without being physically connected. These three types have thousands of different purposes, ranging from rehabilitation, to architecture, to military.
As books turn into eBooks and pencils turn into cursors, technology continues to revolutionize learning. With virtual reality, students can experience the things they’re learning about in the classroom. Instead of reading about ancient Egypt, imagine being placed in the middle of an Egyptian tomb while still sitting at your desk! The possibilities for virtual reality in education are infinite; Medical students can spectate a delicate heart transplant, ecology students can observe a species in its natural habitat, and performing artists can practice in front of a massive audience, all within the realm of virtual reality.
High tech training can enhance education and give visual learners a better chance at understanding concepts. Virtual reality in challenging fields like anatomy and chemistry is a good solution to content exposure, improving students’ imaginations and giving them familiarity with their future workplaces.
Virtual reality brings a whole new take on social media, as VR platforms like Allspace, Hubs, and Hoppin’ allow users to gather and collaborate from different locations, employing avatars and cartoons to substitute their presence. Creativity comes into play when meeting in virtual space to edit designs, work on team projects, and hold virtual presentations. It’s safe to say that VR technology is changing the way we advertise, too. In addition to social media, companies can leverage VR marketing to sell their product or service. Standard video formats are starting to be replaced as VR becomes increasingly affordable. For example, 360 video campaigns from Oreo allows viewers to interact with the inspiration behind their new cookie, Filled Cupcake Flavored Oreo Cookies. Ecommerce retailers can give clients the maximum feel for their experience using VR, and you can do it for your business, too.
Amidst the COVID-19 pandemic, virtual reality has the opportunity to grow and expand even more. While travel bans are yet to be lifted in many areas around the world, virtual tourism is changing the way that vacation-seekers cope with quarantine. Not only are customers able to experience foreign places, but travel agents can promote their thrilling destinations by giving customers a glimpse at amenities, complete with beach views and art museums. The UK-based travel agency Thomas Cook launched the “Try Before You Fly” campaign in 2015, letting tourists experience close-up tours of Manhattan, Rhodes, Egypt, and Singapore. VR allows vacationers to pick their next travel destination from their bedroom, ready to take off when it’s safe to.
With total worldwide spending on virtual and augmented reality reaching $18.8 billion this year, the educational, social, and communal impacts of VR can be observed on a global scale. A pair of VR glasses can take you from your living room to the Amazon rainforest in the click of a button. Most importantly though, VR can change your perception of the world by opening the doors to virtual space. Everybody’s imagination leads them to ideas that can be influenced and enhanced by VR technology, and by taking part in the Diamond Challenge, you can apply your familiarity with VR to solve global issues and transform the way that the world operates.