By: Grace Zhang | April 5, 2020


With the Diamond Challenge Summit underway, we are excited to finally introduce our keynote speakers. These individuals have years of experience under their belts and are super excited to share their expertise with the talented semifinalists during our Virtual Summit. It is our greatest pleasure to work with these extraordinary entrepreneurs and we are so grateful for their help in making the Diamond Challenge Summit a memorable experience for our competitors. So without further ado, it is our pleasure to introduce Hazel Jennings!
Hazel Jennings is a writer and a designer who specifically works on design systems at Instagram. She started Instagram’s content strategy team in 2013, and then started their design systems team in 2016. Some of her favorite projects include naming Instagram’s filters and creating Instagram stories. She has a creative writing degree and would love to talk to you about why studying the liberal arts is a great idea!
As for her company, Instagram is one of the most popular social media platforms available for users to share photos and videos to their followers. 1 billion people use Instagram every month, and 500 million people use Instagram Stories every day. It is an accessible app that allows people to connect all over the world with their diverse array of experiences and lifestyles. And it’s not just the average citizen that the app is useful for. In 2020, it is estimated that 75.3% of U.S. businesses will use Instagram to advertise and promote their brands, while Instagram’s potential advertising reach is 849.3 million users. As Hazel puts it, “Instagram brings you closer to the people and things you care about.” There are constantly new features being added and improved upon, making it a cultural touchstone in today’s digital age.
We are so excited to see the advice and insight that Ms. Jennings will impart on our semifinalists and the inspiration they will receive from such an extraordinary individual. We can’t wait to have her share her personal experience and professional insights with us!

About Horn Entrepreneurship

Horn Entrepreneurship serves as the University of Delaware’s creative engine for entrepreneurship education and advancement. Built and actively supported by successful entrepreneurs and thought leaders, Horn Entrepreneurship empowers aspiring innovators and entrepreneurs as they pursue new ideas for a better world.

Follow Horn Entrepreneurship @udhorn and check out our entrepreneurship competition for high school students @diamondchalleng.